For Successful…
In the words of LL Cool J, “Don’t call it a comeback, I been here for years.” In the years since our iconic campaigns like “For Successful Living” and “Be Stupid”, we have been working to continually improve as a brand. And now we’re here to stay, you may have seen our pieces on the runway in Milan, on your favorite celebrity on the red carpet, or even the on your favorite TikTok It girl. With the thoughtful reimagining of Diesel staples, we are entering a renaissance and you can spot Diesel pretty much anywhere you look. From our 1dr bags to denim made to last, Diesel is taking the world by storm once again, as if we’re surprised.
However, even after all these years, one thing has remained constant: Diesel is made for successful living. Whether you are walking the dog, diabolically laughing, dicing tomatoes or even digging for gold, you’ll be able to do it in style with Diesel pieces. Transitioning perfectly from day to night, Diesel has the perfect staples to have everyone turning heads. So when you are walking down the street and someone inevitably asks where you got your outfit, you can proudly respond, “Diesel of course, who else?”
Check out the campaign on Instagram
Diesel in the Wild
See if you can spot us the next time you’re out on the town!
*NOT AFFILIATED WITH DIESEL, ALL MATERIALS FOR CLASS PROJECT